Hiring a digital marketing agency is a huge decision. And for most Adelaide business owners, it’s no longer a case of ‘do we need one?’ – it’s ‘when can we afford one?’
Perhaps you’ve been doing marketing yourself between everything else, or maybe a staff member has been helping out with social media posts and email campaigns. That may suffice for a short while, but eventually sales flatten, time runs short and results begin to look haphazard. Sound familiar?
In case you’re unsure about partnering with a digital marketing agency now being the right time for you’s (me, not you) here are some signs that it may be.
1. You’re juggling too much
As a business operator in Adelaide, that requires you to wear many hats at once – it doesn’t matter if you’re refining your customer support, or hopping on to your SEO in Adelaide to begin driving more traffic to your website. When marketing continues to fall to the bottom of the list, that’s a good indication you might need outside assistance.
This is work people specialise in every day, a digital agency gives you access to those people. They can manage your campaigns while you concentrate on those aspects of your business that only you can handle.
2. You’re online… but without direction
Lots of businesses establish a website, open social media accounts and then wonder what to do next. Posting here and there without a strategy isn’t going to grow things consistently.
If you’re looking to take digital your digital presence to the next level think of an Adelaide-based agency to help surpass just being “online”. They’re going to develop a strategy that aligns with your goals, your ideal clientele and your budget so that you can start doing work that matters.
3. The ads you’re buying aren’t converting into anything, while your costs are going through the roof.
Boosting posts or advertising on Google Ads without measuring results is like throwing darts with the lights out. You could get lucky, but you’ll probably just squander cash.
A good agency will implement the right tracking tools, measure conversions and not just clicks, and continually optimize campaigns based on true data. That helps you understand what’s working and what’s not.
4. You’re ready to expand, but don’t know how
Perhaps you’re opening a new venture, operating in a different section of Adelaide or targeting a different set of customers. Expansion like this rarely just takes a bit of tweaking – it requires savvy, timely campaigns.”
That’s where a digital marketing agency could help you scale up quickly and efficiently without burning yourself or your team out.
5. Your competitors are ahead
If you see the competition appear on Google, run sharp looking ads, send email newsletters, or produce content on regular basis it’s not by chance. They’re using strategy, not guesswork.
Hiring an an agency to build your site is one way to keep up, and in some cases, even get ahead, of a market that’s moving quickly.
Not sure if you’re ready?
That’s okay. You do not have to have it all figured out before you begin exploring your options. If you remain unsure, we’d be happy to have a no-obligation, free chat about where your business is currently and what sort of help would help your business.
Hiring an agency is sometimes next. Sometimes, it’s about making small adjustments initially. Either way, we will guide you along.
Discuss your marketing progress in Adelaide and what’s coming up. Reach out here
