Why You Should Hire a Marketing Coach For Your Small Business?
If you want to see your small business grow with velocity, the best thing you can do is hire a professional marketing coach. A marketing coach for small businesses has years of experience going through everything you’re going through and has come up with the solutions through trial and error so that you don’t have […]
Why Understanding Human Psychology is The Core of a Successful Marketing Strategy
In order to market your products or services, you first need to build a connection with your audience. To build that connection, you’ve to understand their psychology – their motivation, behaviour and perception. This would ultimately impact their buying decision in your favour. Marketing is the art of building and nurturing relationships with your audience. […]
7 Digital Marketing Trends to Watch in 2023
Digital marketing has seen steady growth in recent years. Its potential to deliver key messages/content to the target audience feasibly has made it popular worldwide. It’s because of digital marketing that the marketing industry has become more rational than the earlier word-to-mouth approach. Digital marketing is one of ever-evolving industries, thanks to the advancing technology […]
Why is it Hard to Find a Top Marketing Consultant Near Me?
A top marketing consultant can really shake up your brand’s marketing efforts and help you win better leads, maximise ROI from an advertising strategy and comprehensively target your preferred audience. If you’re thinking, I know all this, but how can I find a good marketing consultant near me? Someone who actually gets the results instead […]
Role of Localism in Digital Retail Marketing
With the advancements in technology, especially the internet, the urge and ease of selling to a global audience is stronger. Unfortunately, some businesses might have given too much concentration on their international customers than local sales. Similarly, most buyers have also given in or preferred foreign brands. This has significantly affected the local retailers. For […]
Essential Elements to Include In a Marketing Plan
Every business has goals and objectives they would want to meet by the end of their operations. But most would fail to achieve their goals because of a poor marketing plan. Therefore, while laying down your business objectives, ensure to put more weight on the marketing strategy. And design the most effective plan that would […]
How Can Marketing Agencies Grow Today?
Advertising agencies happen to be in more demand today than at any time before, as more and more business owners are focusing on online visibility and require intelligent internet marketing strategies to remain in relevance. You may try out these useful tactics to ensure growth for your advertising or marketing agency – Highlight your main […]
Why Email Marketing Is So Powerful in 2020
Despite predictions that ‘email marketing is dead’ or that it will soon fall victim to the powers of social media and video content, email is still the powerhouse of online marketing. According to Oberlo.com, the Return on Investment (ROI) for email marketing is $42 for every $1 spent! The same article claims that more than […]
Marketing Strategies for Small Business
As a small business owner, your resources in the form of time, money, and personnel are limited. Yet, you need a foolproof marketing strategy to get your products to your target. There are marketing tips you can use without spending in excess. Some of these are: Invest in a Website You are likely to be […]
Step 4 of Lead Generation: Driving Conversions
In the fourth step of our lead generator model, we now need to convert. At this point, your customer has been brought into your sales funnel and pre-sold on your offer thanks to great content. On top of this, the copy has inspired action, which means they are now ready to provide you with their […]
